LIANE V HAIR

Creative Role

Art Direction, Branding, Logo Design

The Company

Liane V Benjamin is an American music artist, model and social star. She holds American nationality and is of Filipino ethnicity. She has also hosted famous shows like X factor, American Idol and with her popularity she is one of the famous personalities in social media.

Liane approached us wanting a brand refresh to merge her already existing beauty business with her new ponytail extensions endeavor. She wanted something both elegant and timeless. The main goal of the brand update was to showcase how ponytail extensions could make you feel confident and beautiful—all within minutes.